Alekhya Dasari, a 23-year-old entrepreneur from Rajahmundry, Andhra Pradesh, is empowering rural artisans through her startup that connects handloom weavers directly to online buyers. By cutting out middlemen, she ensures fair pay for over 300 artisan families, while preserving traditional weaving techniques in a fast-changing world.Her platform blends technology with heritage, promoting eco-friendly, handcrafted products to a wider audience. Recognized by NITI Aayog’s Women Entrepreneurship Platform, Alekhya is a leading voice in sustainable entrepreneurship. Her goal is to expand across India, proving how innovation can uplift communities and safeguard cultural traditions.